Excursion to the historic Guerlain store
Once a year, the LVMH group of companies holds open days in its workshops and stores – Les Journées Particulières. This year I was lucky to visit the historical Guerlain store on the Champs-Élysées Avenue 68.
When fragrances and fashion runs together
Fashion and perfume are connected much more than we think sometimes. Some of the fashion houses are inspired by bottles from the past, and some invent new ones which are then paraded at fashion shows. In the first article on the blog we collected vivid examples of this cooperation.